The basics....

Everyone, well almost everyone, seems to be doing it. Internet campaigning that is. Here is a decent outline of the benefits, for those who remain critical. So, folks the bottom line is this....if you're just going to run a campaign with a website (and leave the social networking, youtubing, facebooking, etc. to less organized types), then at least think about paying the $30 to Google (OK they hardly need it), to increase traffic to your stand-alone, network phobic website.